6/16/2011

Panerai - A Down-to-earth Italian Watch Manufacturer

In 1860, Giovanni Panerai (1825-1897) opened the first watch shop on the Ponte alle Grazie of Florence in Italy. Giovanni employed many skilled watch makers from Switzerland and immediately made Panerai the leading watch manufacturer in Italy. Today, Italian Florence was still the home of Officine Panerai, but the new headerquarters has been moved to the Neuchâtel building in Switzerland, which was also the R & D Center of Panerai.

Guido, the grandson of Giovanni Panerai, took the family business in 1900 and moved it to Piazza San Giovanni. It was under his leadership that Panerai became the supplier of the Italian Royal Navy.

Combining the most advanced Swiss watch-making technology and Italian design style, Panerai has produced many extraordinary masterpieces over these years. From the beginning Radiomir, which was made in 1936 and equipped with Rolex movement, the later Luminor diving watch, which was produced at the request of the Italian Navy in 1950, to the modern Ferrari collection, each of them witnessed the technical improvement of Panerai.

For example, as a diving watch brand, I think the Luminor invented by Panerai should be the best replacement of Radiomir, because the Radiomir at that time couldn't fulfill the underwater operation requirement of the Italian Navy, however, the Luminor watch featured a crown guard device with a locking lever, which could exactly lock the crown tightly and prevent water penetration.

Panerai has made great effort to display its distinctive personality and development strategy. This Swiss brand deeply knew that they must own their self-developed movement to survive in such a competitive watch-making environment, so Panerai published their first self-developed movement P.2002 in 2005, in the following years, P.9000, P.999 and P.3000 emerged as the mushrooming. Another development strategy Panerai has sticked to was the limited quality policy, today, there are many Panerai boutiques around the world, from Shanghai, Beijing, Buenos Aires, Los Angeles and Tokyo, but there are still many people couldn't get one, that's how the limited quality policy works.

So, from the above story, we knew the origin of Panerai and the reason why it is so popular that many replicas have emerged in the market in recent years. The following is typically a Cheap Panerai Replica Watch, a whole white watch except the black hour markers and the metal edge of hour and minute hands. This replica Panerai white dial version is really not something on appearance, if you want to buy a Replica Panerai Watch, the black dial model is more elegant.


No comments:

Post a Comment